Olympusby Old Bones

Built by a store owner, for store owners

Olympus started as the system one bootstrapped brand built to run itself. Now it's yours too.

Brandon Fields skating a concrete bowl under a Keep Ruling tent
Still dropping in, in his 50s
A collage of Brandon skating ramps, pools and bowls over the years
Nearly 40 years on a board
Brandon and his two sons in shirts, ties and helmets, holding skateboards
Skating runs in the family

The founder

Brandon Fields has been skateboarding for nearly 40 years and writing software for most of them. His path to running an ecommerce brand was not a straight line.

  1. 1999Video game programmer. 3D graphics at Oddworld Inhabitants.
  2. 2001Skateboarding catalog. Software for CCS, the country's biggest skate mail-order catalog.
  3. 2002Deputy sheriff. Three years with San Luis Obispo County, then back to software.
  4. 2005Consumer apps at scale. Xfire, through its acquisition by Viacom; co-founder of the sports startup Thuuz.
  5. 2013MyFitnessPal. From senior engineer to engineering manager across iOS, Android and web, through the app's move from free to paid.
  6. 2020ChargePoint. Senior staff engineer, then senior engineering manager.
  7. 2016 to nowOld Bones Therapy. A side project that became the full-time job in 2023.

Old Bones Therapy

Old Bones Therapy was born on a skateboard. Years of falls onto concrete, plus a desk job, left Brandon icing his lower back while he cooked dinner, with ice packs that slipped, melted and missed the spot. He made one that stayed put, and opened the store in 2016.

It grew into a brand of medical-grade knitted compression sleeves with more than 100,000 customers, from skaters to weekend warriors. It is bootstrapped: no investors, no parent company, and no data team. Every order still ships with a sticker.

Why Olympus exists

Running a store meant paying for a stack of dashboards and still not knowing what was true. Meta, Google and Reddit each claimed the same sales. The analytics subscription cost real money and answered the questions it was built for, not the ones the business had. There was no analyst to ask on Monday morning.

So Brandon built the system he wished he could buy. It pulls in every platform the business runs on, defines every metric once, puts each ad platform's claims against what the store actually took in, and says what to do next. That system is Olympus. It has run Old Bones Therapy every day since late 2025, and in March 2026 it replaced the brand's Triple Whale subscription.

I didn't want another dashboard. I wanted to know what my store actually made after ads, and what to do about it on Monday.Brandon Fields, founder

Every release runs on Old Bones Therapy's own store before it reaches yours. If something is wrong with a number, we're usually the first to feel it.

What we believe

The company

Olympus by Old Bones is made by Old Bones Therapy, Inc., a California corporation. We're a small team, and the people who build Olympus use it every day.

Questions? Email support@oldbones.ai. We're a small team and reply as soon as we can.