Olympus vs Triple Whale

Triple Whale is all-in-one analytics and attribution for Shopify brands, with its AI, Moby, built in. It is priced by your revenue, on 12-month subscriptions. Here is how it compares with Olympus, and when it is the better choice.

Checked against Triple Whale's own pages on October 30, 2026; every claim links its source. If something has changed, tell us: support@oldbones.ai

Choose Olympus if you want your numbers, what each product keeps after ads and your own AI, without a 12-month contract or AI credits.

Choose Triple Whale if you want a pixel and multi-touch attribution, an AI that changes your ad accounts for you, or you sell beyond Shopify.

	Olympus	Triple Whale
What it is	Your store's numbers in one place, and your own AI to ask about them	Analytics and attribution, with an AI (Moby) in the app triplewhale.com
Starting price	Free. You pay Railway about $5 a month for hosting	Free plan triplewhale.com
Paid plans	Pantheon: seven AI agents, custom-built to help you run an ecommerce brand, in your own Claude or ChatGPT: Hermes, your messenger: why the numbers moved, and the Council when a question crosses lanes Plutus, your CFO: margins, break-evens and prices Ares, paid ads: whether your ad spend pays, campaign by campaign Aphrodite, email and retention: what email really earns, which flows are missing or broken, and whether your list is healthy Athena, products and customers: what sells, what sells together, and who comes back Hephaestus, conversion: where shoppers drop off Demeter, search: your Google searches and how AI finds you From $249 a month, with a 14-day free trial.	Foundation $219 a month under $250K in sales, $329 to $500K, $429 to $1M (August 2026). Moby’s automations and actions need Automate, from $749 web.archive.org
A store with $1M to $2.5M in sales a year	Free, or Pantheon at $499 a month ($4,990 a year)	Foundation $549 a month, Automate $1,349 (its own pricing page, August 2026) web.archive.org
Contract	None on Free. Pantheon monthly with no commitment, or yearly with two months free	12-month subscription, billed monthly or yearly with two months free. 30 days’ notice to cancel triplewhale.com
Free plan	Every connection, every view, your whole history and your whole team	Yes: 10 users, 12 months of history, first- and last-click attribution, no export triplewhale.com
Where your data lives	In your own Railway account	On Triple Whale's servers triplewhale.com
Attribution	No pixel, by design: each ad platform's claims beside what Shopify actually took in	Yes: the Triple Pixel, eight models, post-purchase surveys kb.triplewhale.com
What each product keeps after ads	Yes, free: what each product keeps after ad spend, and your break-even	Net Profit with your costs, by channel, campaign and ad, on paid plans kb.triplewhale.com
AI	In your own Claude or ChatGPT, on Pantheon: Hermes, six specialists each with one lane, and the Council. No credits or top-ups	Moby in the app, on a monthly usage allowance with top-ups; a read-only MCP on paid plans kb.triplewhale.com
Can its AI change your ad accounts?	Never. Read-only, by design	Yes, on Automate and up: budgets, bids, ads, discount codes kb.triplewhale.com
Store platforms	Shopify	Shopify, WooCommerce, BigCommerce and custom stores triplewhale.com
Ad platforms	Google Ads, TikTok Ads and Reddit Ads. Meta Ads opens to every store when Meta finishes reviewing the app; beta stores connect today	Over 20, from Meta and Google to Amazon, AppLovin and CTV triplewhale.com

We paid Triple Whale $549 a month. Every time I wanted to try something new, the creative tools, the AI, it was another add-on at another price. I felt nickel-and-dimed. I've written software since the '90s, so I built what we needed instead. Old Bones Therapy has run on it every day since March.
Brandon Fields, founder of Old Bones Therapy, a Triple Whale customer until March 2026

Where Triple Whale is the better choice

Attribution

The Triple Pixel, eight attribution models and post-purchase surveys, with Compass for incrementality tests and media-mix modelling. Olympus has no pixel, by design.

kb.triplewhale.com

Data back to the ad platforms

Sonar sends conversions and profit signals to Meta, Google and others so their algorithms optimize on them. Olympus only reads.

triplewhale.com

Breadth

Over 60 integrations, WooCommerce and BigCommerce stores, and Amazon and other marketplaces. Olympus is for Shopify stores.

triplewhale.com

An AI that acts

On Automate, Moby can change budgets, bids and ads and create discount codes, with review where you set it.

kb.triplewhale.com

Creative tools and a native app

Creative analysis and generation, and an iOS and Android app with every desktop feature.

kb.triplewhale.com

What's different with Olympus

No 12-month contract

Free has none. Pantheon is monthly with no commitment, or yearly with two months free. Triple Whale's paid plans are 12-month subscriptions, however they're billed.

Your own AI, no credits

Pantheon runs in the Claude or ChatGPT plan you already have: no credits, no top-ups and no per-question bill from us. Your AI plan's own limits are the only ones. Moby runs on a monthly allowance, and when it's used up, you top up.

Six specialists, built for Olympus

Plutus on margins and prices, Ares on paid ads, Aphrodite on email, Athena on products and customers, Hephaestus on conversion, Demeter on search. Each was written for one job and for Olympus’s own data: it knows what Olympus collects from each platform, how every figure is defined, which tool answers which question, and when a number is too fresh to judge. So it goes straight to the right numbers instead of guessing at them. Triple Whale lists its own Moby Specialists on Automate, from $749 a month.

The Council: specialists who argue it out

When a question crosses lanes, Hermes convenes the Council. Each specialist answers from your numbers in their own lane, they say plainly where they disagree and argue it out, and Hermes closes with one decision: who owns it, and when to look again.

See a real Council meeting

Your data, in your own account

Olympus runs in your own Railway account, so your history stays with you if you ever leave.

Margins and customers, free

What each product keeps after ad spend, your break-even, and whether customers come back, on the free plan.

Every change, on a timeline

Every change to your ads, store and pages, who made it and when, marked on your charts, free.

Questions

Is Olympus a Triple Whale alternative?

For seeing your whole business in one place, what each product keeps after ads, and asking about your store in your own AI: yes. For pixel-based multi-touch attribution or an AI that changes your ad accounts: no, and Triple Whale is the better choice for those.

How much does Triple Whale cost?

It depends on your revenue and plan. Its Shopify App Store listing starts Foundation at $219 a month for the smallest stores. At $1M to $2.5M a year in sales, its own pricing page showed Foundation at $549 a month and Automate at $1,349 in August 2026. Paid plans are 12-month subscriptions. Its pricing page no longer shows prices, so ask Triple Whale for yours.

Do I lose my history if I move?

Olympus doesn't need anything from Triple Whale. It reads your history straight from Shopify and each platform you connect: 13 months right away, and further back whenever you choose.

Does Olympus have a pixel?

No. Instead of modelling who deserves credit, Olympus puts each ad platform's own claims beside what your store actually took in, so you can see when the claims add up to more than your sales.

Sources

Read October 30, 2026. Reviews and prices on other companies' pages are theirs; Olympus's are from its own pricing and features.

See your own store in Olympus.

Free to start, in your own Railway account. A few early stores get everything free, Pantheon included, while they help us test. See pricing or everything Olympus does.

Get started free